Addressing the Midlife Women’s Care Gap
In this episode, Steve Kraus talks with Joanna Strober, co-founder and CEO of Midi Health, a virtual healthcare platform specifically for women in midlife (ages 35-65). Midi Health is a virtual care clinic created by specialists in perimenopause and menopause to address the massive unmet needs of women in this demographic.
We cover:
• Why women often don't get the care they need after child-bearing years
• Insights on Midi's impressive retention and patient outcomes
• Lessons learned from her childhood obesity startup, Kurbo Health
• Healthcare investor-founder relationships
• Work-life balance for women professionals and mothers
About our guest:
Joanna Strober is the founder and CEO of Midi Health, the leading virtual care platform for women in perimenopause and menopause. The company brings expert care, covered by insurance, to women nationwide. Prior to Midi, Joanna founded Kurbo, the first digital therapeutic for childhood obesity, which she successfully sold to Weight Watchers. Prior to diving into digital health, Joanna spent more than 20 years in direct private equity and venture capital investing in health and consumer companies including a number of notable consumer internet companies, including BlueNile, eToys, Babycenter, HotJobs and Flycast.
Joanna is also the author of the book Getting to 50/50, a primer on how women can succeed and thrive at work and at home. She has spoken extensively to corporate and graduate school audiences on the topic of women and leadership.
Listen