Redefining Eating Disorder Care
80% of Americans suffering from eating disorders don’t get the treatment they need. That’s where Equip comes in. In this episode, Steve Kraus sits down with Kristina Saffran, the co-founder and CEO of Equip, a virtual provider transforming eating disorder treatment by making evidence-based care more accessible to patients and families. Kristina shares her personal journey recovering from anorexia and how her experience with the challenges in traditional treatment led her to found a non-profit and ultimately start Equip. She and Steve dive into:
Misconceptions about eating disorders and the barriers that prevent the vast majority of sufferers from getting treatment
Equip's virtual, multidisciplinary five-person care team model
The company's focus on delivering evidence-based treatment while pioneering new research to improve outcomes
The importance of collaborating with insurance payers to improve access and reduce costs
Kristina's advice for mission-driven healthcare entrepreneurs
About our guest:
Kristina Saffran is the cofounder and CEO of Equip, the leading provider of virtual, evidence-based eating disorder treatment in the U.S. Founded in 2019, Equip is built upon a combination of clinical expertise and lived experience to transform eating disorder care and make it accessible to all patients and families. Since recovering from anorexia as a teenager, Kristina has been on a mission to ensure that all families have access to high quality treatment. Kristina co-founded and is an active board member of Project HEAL, a Fortune 40 under 40 honoree, an Ashoka Fellow, a Forbes 30 under 30 social entrepreneur, and a Facebook Community Leadership Fellow, and graduated from Harvard College with a bachelor's degree in psychology in 2014.
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